Have you thought of adding Snapchat to your marketing mix? Well if you haven’t, you should and here’s why:
Over 100 million daily active users and 400 million snaps per day, Over 1 billion views of Snapchat stories each day… And there’s more;
Snapchat lets you easily talk with friends, view Live Stories from around the world, and explore news in Discover. Life’s more fun when you live in the moment!
Cover Live Events
You can use Snapchat for product launches or one-of-kind events like the 5,000th customer to shop in your store etc
Offer Contests or Promotions
You could offer promo codes or discounts to the fans who watch your entire Snapchat story, or ask them to take a snap while holding your product etc
Behind The Scenes
You could show off your company and make sure to have fun with it. Capture birthday parties, Friday afternoons or company outings etc. The idea is to show how your brand differentiates itself with company culture.
Partner With Influencers
Just like with Twitter & Instagram, social media influencers on Snapchat can help spread brand awareness and reach. Allow these influencers “take over” your brand’s Snap for maybe a day to help with the promotion of an upcoming event, product launch etc. These influencers will help introduce & bring their own followers to your page.
Is Snapchat a yes for your brand?