Knorr Nigeria
UNILEVER
The Challenges
Over the course of the two years, Wild Fusion partnered with Knorr to achieve amazing online success by providing digital solutions for several challenges;
Marketing activities for Knorr Nigeria had been dominantly executed offline and had never been done online.
Case Study
What We Did
Carry out a survey on what resonated with the target audience and developed a content strategy that resonated with the target audience and these include contents for web, mobile, social and most importantly videos.
Wild Fusion implemented a fan acquisition campaign with the aim of growing the Knorr Facebook fan base, driving engagement and creating awareness for the Knorr brand.
Project
Results
5,100
online entries
55K
Fans on Facebook
21K+
Youtube video views
646K+
Facebook Likes